Contagious: Why Things Catch On Jonah Berger
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The Adweek Copywriting Handbook: The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters
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- With:
- Publisher
- 12 Ratings
4.4
- Duration
- 11H 9min
- Language
- English
- Format
- Category
Economy & Business
Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert advice on what it takes to write copy that will entice, motivate, and move customers to buy. For anyone who wants to break into the business, this is the ultimate companion resource for unlimited success.
© 2020 Ascent Audio (Audiobook): 9781663711311
Release date
Audiobook: December 29, 2020
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