Tritt ein in eine Welt voller Geschichten
Ratgeber
EXTENDED SUMMARY
BUILDING A STORYBRAND
BASED ON THE BOOK BY DONALD MILLER
SUMMARY WRITTEN BY: QUICK READING LIBRARY
CONTENT
Introduction to StoryBrand
Why Most Marketing is a Money Pit
The SB7 Framework
A Character
Has a Problem
And Meets a Guide
Who Gives Them a Plan
And Calls Them to Action
That Helps Them Avoid Failure and Ends in Success
General Analysis of the Book
ABOUT THE ORIGINAL BOOK
“Building a StoryBrand” by Donald Miller explores how businesses can transform their marketing by using the power of storytelling. The book introduces the StoryBrand framework (SB7), a seven-step process designed to clarify a brand’s message and connect with customers. By positioning the customer as the hero and the brand as the guide, Miller emphasizes the importance of understanding customer desires, addressing their problems, and providing a clear plan. With practical advice, the book shows how businesses can use narrative techniques to craft compelling messages that drive engagement, foster trust, and ultimately increase sales.
© 2024 Quick Reading Library (Hörbuch): 9798347906420
Erscheinungsdatum
Hörbuch: 7. Dezember 2024
Tags
Über 600.000 Titel
Lade Titel herunter mit dem Offline Modus
Exklusive Titel und Storytel Originals
Sicher für Kinder (Kindermodus)
Einfach jederzeit kündbar
Für alle, die unbegrenzt hören und lesen möchten.
1 Konto
Unbegrenzter Zugriff
Jederzeit kündbar
Wechsel zu Basic jederzeit möglich
Für alle, die gelegentlich hören und lesen.
1 Konto
20 Stunden/pro Monat
Jederzeit kündbar
Abo-Upgrade jederzeit möglich
Deutsch
Deutschland