Why Privacy Matters

Everywhere we look, companies and governments are spying on us—seeking information about us and everyone we know. Ad networks monitor our web—surfing to send us "more relevant" ads. Databases of human information are assembled for purposes of "training" artificial intelligence programs designed to predict everything from traffic patterns to the location of undocumented migrants. We're even tracking ourselves, using personal electronics like Apple watches, Fitbits, and other gadgets. As Mark Zuckerberg once put it, "the Age of Privacy is over." But Zuckerberg and others who say "privacy is dead" are wrong. In Why Privacy Matters, Neil Richards explains that privacy isn't dead, but rather up for grabs.

Richards shows how the fight for privacy is a fight for power that will determine what our future will look like, and whether it will remain fair and free. Privacy matters because good privacy rules can promote the essential human values of identity, power, freedom, and trust. If we want to preserve our commitments to these precious yet fragile values, we will need privacy rules. Richards explains why privacy remains so important and offers strategies that can help us protect it from the forces that are working to undermine it. Pithy and forceful, this is a must-listen for anyone interested in a topic that sits at the center of so many current problems.

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