Ashish Sidhra is the co-founder of Alike.io, a travel startup started before covid. They built the startup through the pandemic and emerged stronger by selling masks to get through the lockdown period. Ashish, primarily a tech guy explained how he made the switch to being a travel entrepreneur, what it was like to be a travel startup during covid, how to build a moat, the nuances of building a two sided marketplace and more in his conversation with Roshan Cariappa.

Topics: 00:00 Sneak peak 00:59 Introduction 02:29 How did Ashish get started in the travel space? 03:52 Going from idea to product to company 06:29 Advice for aspiring Travel entrepreneurs 08:27 Something Ashish Wishes he knew earlier 10:04 What is Alike and what does Ashish aim to do with it? 15:51 Navigating through Covid 20:01 Change in travellers' attitudes post covid 23:25 Building a moat 29:10 Nuances of building a two sided marketplace 32:21 Park Avenue wrinkle free shirts 32:45 Content creators on Alike 37:14 What are Alike's teams optimizing for? 41:19 Customer acquisition at Alike 46:23 How Ashish thinks about brand building 52:45 Was bootstrapping a strategic decision? 55:23 Running a sustainable business 01:02:13 Park Avenue Power Points

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Connect with Ashish Sidhra : Linkedin: https://www.linkedin.com/in/ashishsidhra/ Twitter: https://twitter.com/AshishSidhra

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Connect with Us: Linkedin: https://www.linkedin.com/company/startup-operator ​Twitter: https://twitter.com/OperatorStartup​​

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Hljóðbók: 25 november 2022