The Robert Collier Letter Book: The Ultimate Guide for Copywriting

In "The Robert Collier Letter Book," Robert Collier presents a masterclass in persuasive writing through an eclectic collection of letters that serve not only as templates for effective communication but also as reflections of early 20th-century ideals. Collier adopts a didactic yet accessible literary style, intertwining personal anecdotes with a systematic breakdown of letter-writing techniques. The book is situated within the context of burgeoning American commercialism, where the art of correspondence became essential for business success and personal networking.

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Rafbók: 20 december 2023