268: Ignite Change Through Storytelling, with Nancy Duarte and Patti Sanchez

268: Ignite Change Through Storytelling, with Nancy Duarte and Patti Sanchez

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Nancy Duarte and Patti Sanchez: Ignite

Nancy Duarte has created thousands of presentations for the world’s top institutions, including Apple, Cisco, Facebook, GE, Google, TED, and the World Bank. She’s also the author of Resonate*, Slide:ology*, the HBR Guide to Persuasive Presentations*, and co-author of Illuminate: Ignite Change Through Speeches, Stories, Ceremonies, and Symbols*.

Patti Sanchez is a communicator with 25 years of experience leading transformative marketing initiatives for brands and causes, co-author of Illuminate, and Chief Strategy Officer for Duarte, Inc.

Key Points

• Change is the reality for every leader and organization.

• Empathy for others is key at every stage of the change process — and in all communication.

• Stories are a powerful tool for teaching.

• Ceremonies help create buy-in for major transitions.

Resources Mentioned

Torchbearer Tool Kit Illuminate: Visual executive summary Resonate: Multi-Media Version Slidedocs: Downloadable book and free templates Diagrammer: free presentation diagrams

Related Episodes

How Storytelling Helps You Lead, with Sandie Morgan • (episode 51)

The Four Critical Stories Leaders Need For Influence, with David Hutchens • (episode 148)

How to Steal the Show, with Michael Port • (episode 219)

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