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Vulture & New York Magazine

Join host Sam Sanders as he guides you through the biggest pop culture stories, trends, and ideas we can’t stop thinking about. With help from Vulture friends and the occasional celebrity, Into It is answering all of the important questions. What summer blockbusters are worth your time? Do we really know Taylor Swift? What does the future of TV look like? New episodes drop every Tuesday and Friday. From Vulture and the Vox Media Podcast Network.

Into It: A Vulture Podcast with Sam Sanders

In our final game of "Into It/Not Into It," comedians Naomi Ekperigin and Andy Beckerman, hosts of the Couples Therapy podcast, put their marriage on the line... for the sake of culture. Sam asks if they're into Michelle Williams' narration of the Britney Spears memoir The Woman in Me (thus completing our Holy Trinity run of Britney-themed episodes), strike-approved Halloween costumes, and a new study that shows Gen Z wants to see less sex on screen.
We also hear about the culture that's haunting us. And Sam says goodbye.
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We Will Never Recover From What Justin Did to Britney or: the End of 'Into It'

Britney Spears' memoir The Woman in Me is out today. But we're taking this moment instead to revisit the songs we never stopped listening to — and what she was trying to tell us all along, through the music. Sam talks with writer and critic Maura Johnston about what Britney gave to her body of work, and how her voice and sound — augmented, auto-tuned, yet authentic — ushered in a new era of pop music and pop stardom.
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Britney Was Always Trying to Tell Us Who She Was

Britney Spears’ memoir comes out next week, but details are already emerging. From snake-handling to Justin Timberlake (redundant?), Sam is processing it all with Into It’s BFF, comic and writer Jay Jurden. Speaking of problems, the actors still have one: their strike keeps going, and now George Clooney and Tyler Perry are putting on pressure to resolve it. Plus, are we Into or Not Into Netflix’s brick-and-mortar ambitions? And at the very end, Sam has some important news to share.
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What Britney Reveals, and What George Clooney Wants Resolved

Long movies have often been associated with prestige, so it makes sense that Killers of the Flower Moon is three hours and 26 minutes. But Avengers: End Game clocking in at more than three hours? Come on. Vanity Fair’s Natalie Jarvey and Sam talk through all the factors skewing movies longer, from bidding wars between streamers that give directors more power and control, to IP franchises demonstrating that audiences will tolerate longer movies.
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It’s Not Just Scorsese. Why Are Movies So Long?

News came out this week that Jada Pinkett Smith and Will Smith have actually been separated since 2016... and we have so many questions. Did Will ruin his career for a roommate? What was the Red Table Talk for? Who is this family's live-in producer? Traci Thomas, host of The Stacks podcast, and Chelsea Devantez, writer, comedian, and host of Glamorous Trash, help break down the week in culture with Sam. We also ask if they're into a possible reboot of Seinfeld and dissect what is going on with Drake.
Send us your culturegeist. Is there something in the culture that's been haunting you? Tell us about it. Record a short voice memo and send it to intoit@vulture.com.
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Jada & Will Deserve an Oscar for Their Marriage Performance

Whether you’ve filmed your awkward apology video from the comfort of your own kitchen or a corner of your palatial backyard, you can bet Molly McPherson, aka “PR Lady,” will be analyzing it on TikTok. She brings her PR industry bona fides to the world of celebrity scandals, and there’s been a lot for her to talk about lately. She and Sam discuss Lizzo’s response to allegations she mistreated her dancers, Ashton Kutcher and Mila Kunis’s character letter about Danny Masterson, Drew Barrymore’s potential crossing a picket line, and the muddled messaging around Joe Jonas and Sophie Turner's divorce.
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Why Are Celebrities So Bad at PR?

Bed bugs in Paris? Katy Perry and Orlando Bloom entangled in yet another real estate lawsuit? U2 at The Sphere? Sam wraps up the week in culture with comedians Dylan Adler and Sam Oh.
Also, we're bringing back our culturegeist segment at the end of the month. Do you have a thing in the culture that's been haunting you? Tell us about it. Record a short voice memo and send it to intoit@vulture.com.
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Are Bed Bugs and Katy Perry Out for Blood?

The story of social media has usually been told from the perspective of tech bros, set to a soundtrack by Trent Reznor and Atticus Ross. Washington Post columnist Taylor Lorenz argues in her new book, Extremely Online, that the real protagonists of the story are actually the users, who figured out what these platforms were best at before the people who invented them did. “Venture capitalists act like Mr. Beast invented it all,” Taylor says. “It was mothers, women, marginalized people, LGBTQ people.” Taylor guides Sam through the under-reported history of social media, from mommy bloggers who pioneered content monetization to brands tweeting about Scandal.
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Tech Bros Laid the Foundation, But Women Built Social Media

After a contentious five months, the writers' strike is officially over. What does that actually mean for the writers themselves, the studios, and the future of TV and film? Sam digs into the aftermath with Vulture editor Josef Adalian and TV critic Kathryn VanArendonk, including the wins for the WGA and the smaller post-Peak TV market its members will be walking back into.
We also hear from Into It producer Travis Larchuk, fondly remembering the Star Wars-themed Galactic Starcruise hotel at Disney World that's closing this week.
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The Writers' Strike Is Over; What Does Hollywood Do Now?

So much of the coverage of hip-hop’s 50th birthday has been fawning. Congratulatory. Devoid of meaningful critique. All that despite the fact that the art form has been soaked through with misogyny and homophobia from day one. So how do you celebrate hip-hop’s accomplishments while asking it to do better? Sam talks to journalist Kiana Fitzgerald, author of Ode to Hip-Hop, on how the women of hip-hop are leading the way today… but at what cost? And he catches up with hip-hop scholar Jason England, assistant professor of English at Carnegie Mellon University, who argues hip-hop’s midlife crisis has left an empty shell of what the genre once was.
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Hip-Hop Is 50 and It’s Having a Midlife Crisis

AI is making fake Drake/The Weeknd songs, weird images, and there’s a worry that TV and movie scripts could be written by ChatGPT. But it’s also about to dramatically change the way we consume, share, and obsess over pop culture. Nilay Patel, Editor-in-Chief of The Verge, explains to Sam how pretty much everything we search on the internet is mediated by Google… and how AI is about to disrupt it all.
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The Conversation We’re NOT Having About AI

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