Everyone Communicates, Few Connect: What the Most Effective People Do Differently John C. Maxwell
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The Copywriter's Handbook: A Step-By-Step Guide to Writing Copy That Sells: A Step-By-Step Guide To Writing Copy That Sells (4th Edition)
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This is a book for everyone who writes or approves copy: copywriters, multichannel marketers, creative directors, freelance writers, marketing managers . . . even small business owners and information marketers. It reveals dozens of copywriting techniques that can help you write both print and online ads, emails, and websites that are clear, persuasive, and get more attention—and sell more products. Among the tips revealed:
● 8 headlines that work—and how to use them
● The 5-step "Motivating Sequence" for generating more sales and profits
● 10 tips for boosting landing page conversion rates
● 15 techniques to ensure your emails get high open and click-through rates
This thoroughly revised fourth edition includes all new essential information for mastering copywriting in the digital age, including advice on content marketing, online videos, and high-conversion landing pages, as well as entirely updated resources.
© 2020 Tantor Media (오디오북): 9781705265260
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오디오북: 2020년 9월 29일
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- 사춘기 대 갱년기 제성은
4.8 - 사춘기 대 아빠 갱년기 제성은4.8
- 신기한 맛 도깨비 식당 1 김용세4.8
- 뭘 하지 않아도 행복한 사람들의 비밀: 애쓰지 않을 용기 정하루4.1
- 용선생 처음 세계사1: 고대 문명~중세 김선혜4.6
- 아이의 태도가 달라지는 부모의 한마디: 7가지 부모코칭 기술 김선희4.7
- 쓸 만한 인간 박정민4.8
- 신기한 맛 도깨비 식당 3 김용세4.6
- 신기한 맛 도깨비 식당 2 김용세4.7
- 죽이고 싶은 아이 이꽃님4.6
- 용선생 처음 세계사2 : 산업 혁명~현대 김선혜4.7
- 기분이 태도가 되지 않게 레몬심리4.5
- 돈의 속성 김승호4.8
- 고양이 로하의 집사만들기 작전 조소정4.7
- 그 집 아들 독서법 이지연4.4
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