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Cover for The Medici Effect: What Elephants and Epidemics Can Teach Us About Innovation

The Medici Effect: What Elephants and Epidemics Can Teach Us About Innovation

32 Beoordeling

3.9

Looptijd
6 Uur 44 min
Taal
Engels
Formaat
Categorie

Economie & Zakelijk

Why do so many world-changing insights come from people with little or no related experience? Charles Darwin was a geologist when he proposed the theory of evolution. And it was an astronomer who finally explained what happened to the dinosaurs.

Frans Johansson's The Medici Effect shows how breakthrough ideas most often occur when we bring concepts from one field into a new, unfamiliar territory, and offers examples on how we can turn the ideas we discover into path-breaking innovations.

© 2017 Tantor Media (Audioboek): 9781515979340

Verschijnt op

Audioboek: 14 maart 2017

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