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WBUR

Hosts Ben Brock Johnson and Amory Sivertson dig into the internet's vast and curious ecosystem of online communities to find untold histories, unsolved mysteries, and other jaw-dropping stories online and IRL.

Endless Thread

Welcome to our all-new collaborative series, "Hidden Levels," in which we team up with 99% Invisible to explore how the world of video games has impacted the world beyond. We’ll dive deep into how games are made and designed, exploring everything from the history of the joystick to the faithful recreation of nature in digital spaces.

Whether you are a lifelong gamer or have never picked up a controller, "Hidden Levels" uncovers how games have quietly changed culture, technology, and the way we see the world...starting with a '90s arcade classic.

Developer Mark Turmell worked at Midway, which was known for iconic games like Space Invaders, Pac-Man, and Mortal Kombat. His creation of NBA Jam in 1993 pushed the company in a new direction. It debuted at the height of the Chicago Bulls' dynasty, aiming to capture the energy of professional basketball in a high-octane, over-the-top format.

The game was a hit out of the gate, captivating players with its digitized graphics (with the heads of real NBA players) and fantasy gameplay where players could become "on fire."

At the heart of the NBA Jam gaming experience was the voice of its announcer, Tim Kitzrow. Turmell and the game's sound team had realized they needed a voice that could match the game's energy and cut through the din of an arcade, without the budget for a professional NBA commentator. So they turned to Kitzrow, an improv comedian and journeyman actor, who was initially hired by Midway for pinball voiceovers — it was just a fun side gig. He had no idea that his work on NBA Jam would make such a lasting impact on the industry.

Kitzrow modeled his energetic, flamboyant delivery on NBA announcer Marv Albert, infusing it with his own ad-libbed, short, and punchy catchphrases like "REJECTED!" and the game's most famous line, "Boomshakalaka!"—which was suggested by an artist and inspired by funk group Sly and the Family Stone. The game became a monumental hit, reportedly making $1 billion in quarters in its first year, with its catchphrases entering basketball vernacular.

***

Credits:
This episode of "Hidden Levels" was produced by James Parkinson, edited by Emmett FitzGerald, and mixed by Martín Gonzalez. Original music by Swan Real, Jamilah Sandoto, and Paul Vaitkus. Series theme by Swan Real and Paul Vaitkus. This story was adapted from James Parkinson’s podcast, Gameplay. 

The Managing Producer for "Hidden Levels" is Chris Berube. The series was created by Ben Brock Johnson. "Hidden Levels" is a production of 99% Invisible and WBUR's Endless Thread.

Hidden Levels Ep. 1: Mr. Boomshakalaka

Have you ever jumped on something as you're moving through the real world, and heard that Mario bouncy sound in your head? Or maybe seen someone acting like an NPC when they're a real person? Maybe you know that the first real "in-app" purchase was actually a weapons store in an arcade game version of Double Dragon 3.

Wherever you go in the real world, you can find signs of the influence of videogames. But you have to know where to look. That's why Endless Thread and 99% Invisible are launching a new limited series together called Hidden Levels.

Today Roman Mars and Ben Brock Johnson kick off the series with a little preview of what's coming.

Announcing 'Hidden Levels': how the videogame world has changed the world beyond videogames

You've heard of the "Freshman 15"... how about the "DOGE 15"? This is how some federal employees have referred to the stress associated with the establishment of the Department of Government Efficiency back in January and the "restructurings, realignments, and reductions in force" that came with it, as announced in an email sent to nearly all federal employees with the subject line, "Fork in the Road."

Federal workers have found community in the FedNews subreddit: "A vital, independent hub for U.S. federal employees to navigate the bureaucracy, protect our careers, and support one another." r/FedNews is our hub for this episode. Back in April, Amory and Ben spoke with three of its members: one of whom is still a federal employee, another who participated in the Deferred Resignation Program, and another who was laid off along with thousands of other probationary employees, only to be offered his job back.

We hear their stories as the country faces another fork in the road: a government shutdown that the White House has said could result in further reductions in force — specifically of federal jobs that are "not consistent with the president's priorities."

Show notes:

 r/FedNews • (Reddit)

 • "
Fork in the Road • " email

 E's post • (Reddit)

 Jacob's post • (Reddit)

This content was originally created for audio. An auto-generated transcript is available on Apple Podcasts and Spotify. Heads up that some elements (i.e. music, sound effects, tone) are harder to translate to text.

A fork (still) in the road

Ben and Amory share stories about potential pettiness from Reddit. Ben shares a post from r/weddinshaming post about a bride who changed her wedding to a weekday in another state. Amory counters with a teacher who used AI to foil his student's cheating. Petty or just? You be the judge.

Credits: This episode was produced by Frannie Monahan. It was co-hosted by Amory Sivertson and Ben Brock Johnson. Mix and sound design by Emily Jankowski.

Bridezillas and Quiz Traps

In 2020, Jenna Marbles — one of the most popular YouTube creators of all time —posted her last video. Five years later, her devoted fanbase still wonders: where is she, and is she okay? We investigate the mystery behind one of YouTube's biggest disappearances, and why people still care so much.

Show notes:

 r/JennaMarbles • (Reddit)

 The Best, Fakest, and Most Teary Influencer Apologies of 2020 • (Vulture)

 How to trick people into thinking you're good looking • (YouTube)

 An Authentic Guide to Meaningful Work 

This episode was written and produced by Grace Tatter, edited by Meg Cramer, and hosted by Ben Brock Johnson and Amory Sivertson. Mix and sound design by Emily Jankowski.

Losing Our Marbles

What is your relationship with the trash heap of digital history? Can you still connect your old hard drives? Still sifting through your old photos in the cloud? Do you ever low key snoop in the old electronics of other people, searching for treasure?

That's what Noah Simmons was doing a while back when he discovered something compelling in its simplicity: a homework assignment document, on an old laptop picked up at an estate sale. The title of the essay? "My Secret Place."

From there, the mystery of the author, and the meaning it had for so many people who got hit right in the feels by a nostalgic description of childhood, played out on TikTok. Like hundreds of thousands of people online, Team Endless Thread had to know more.

Credits: Co-hosted by Ben Brock Johnson and Amory Sivertson, produced by Frannie Monahan, Edited by Meg Cramer, and sound designed by Emily Jankowski. The rest of our team is Managing Producer Paul Vaitkus, Dean Russell, and Grace Tatter.

Message In A Laptop

As summer fades away, we bring you an encore episode about you shoreline companions and occasional bullies — gulls.

Gulls are not beloved creatures. Consult social media, where they are deemed relentless, dirty pests who steal our food and crowd our beaches. As one TikTok user puts it, "Seagulls are the worst animals to ever exist."

Such hatred overlooks truths about this intelligent, charismatic animal, and it is masking a big problem: While gulls may seem like they are everywhere, many species are dying.

Endless Thread goes on a journey to reconsider the seagull.

You can learn more and see photos of the gulls of Appledore here.

Credits: This episode was written and produced by Dean Russell. Mix and sound design by Emily Jankowski. The hosts are Ben Brock Johnson and Amory Sivertson. It was edited by managing producer, Samata Joshi.

Encore: The Internet's Most Hated Bird

Dun dun... This week, on Endless Thread... dun dun... something new is here... dun dun dun dun... a podcast mini-series about the 50th anniversary of the cinematic classic... DUN dun dun dun DUN dun dun dun..."Jaws!"

Part 1 of this mini-series, Jaws Island, is right here, right now, and it's all about the "finatics" (yes, that's what they call themselves). WBUR arts and culture correspondent Andrea Shea takes us to Martha's Vineyard — AKA "Amity Island," where Jaws was filmed — for the 50th anniversary celebration of the film.

Through conversations with "finatics," collectors, and cast members, Andrea learns how Steven Spielberg's enduring monster movie sank its teeth into us.

Parts 2 and 3 are right around the corner, so follow Jaws Island in your podcast app! ("You're gonna need a bigger podcast library!")

Introducing "Jaws Island"

What happens when we outsource aspects of our most personal moments to machines?

In the second installment of our two-part series on AI and relationships, we hear from Rhiannon Williams, a reporter for MIT Technology Review who spoke to people all over the world about how they're using AI to relate to their loved ones, including a man who turns to it during marital disputes, a French mother who uses it to craft nightly tales for her son, and a nursing student who calls her AI companion her "boyfriend."

Credits: This episode was produced by Grace Tatter and edited by Meg Cramer. It was co-hosted by Amory Sivertson and Ben Brock Johnson. Mix and sound design by Emily Jankowski.

AI and Relationships, Part 2: AI Therapists and Bot Boyfriends

Amir Mizroch spent years deconstructing fairy tales for his children — and thinking that maybe, he could create something out of his analysis and storytelling for a wider audience. In the first episode of our two-part series on AI and relationships, we hear what Amir finally created, and explore the questions it raises about connection in the digital age.

Credits: This episode was produced by Grace Tatter, and edited by Meg Cramer. It was co-hosted by Amory Sivertson and Ben Brock Johnson. Mix and sound design by Emily Jankowski.

AI and Relationships, Part 1: Into the Woods

If you typed “inauguration” into your web browser anytime between 2017 and 2020, you likely saw an image of a person in a neon green jacket, black winter hat and glasses screaming “Nooooooooooo!” That person was Jess, who was in Washington D.C. on January 20, 2017 to protest the inauguration of President Donald Trump.

Jess told their story to Endless Thread in 2021. This week, we're revisiting that episode in advance of Donald Trump's second inauguration, just as the Internet has been resurfacing this poignant — and, for some, highly relatable — meme.

Episodes we love: The Scream

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