The Secret of Southwest's Success: Free Whisky, Hot Pants and Low, Low Fares from Business History

The Secret of Southwest's Success: Free Whisky, Hot Pants and Low, Low Fares from Business History

0 Recensioner
0
Episod
74 of 76
Längd
1T
Språk
Engelska
Format
Kategori
Fakta

It's hard to make money running an airline - but Southwest was profitable every year for nearly five decades. How did it manage it? Business History hosts Jacob Goldstein and Robert Smith explore how a carrier with just four airplanes shuttling across Texas revolutionized flying by offering free whisky, cheap late-night tickets and free-for-all seating allocation. Southwest developed a winning formula that forced its competitors to change how they did business - but then the Southwest model fell apart. Find out why. Key books: Hard Landing by Thomas Petzinger Jr; Nuts by Kevin and Jackie Frieberg Other sources: The Theory of Economic Regulation by George Stigler; Fortune Magazine: The Rapid Descent of Southwest Airlines; Southwest Airlines: When Herb Met Rollin.

See omnystudio.com/listener for privacy information.


Lyssna när som helst, var som helst

Kliv in i en oändlig värld av stories

  • 1 miljon stories
  • Hundratals nya stories varje vecka
  • Få tillgång till exklusivt innehåll
  • Avsluta när du vill
Starta erbjudandet
SE - Details page - Device banner - 894x1036
Cover for The Secret of Southwest's Success: Free Whisky, Hot Pants and Low, Low Fares from Business History

Andra podcasts som du kanske gillar...