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The Real-Life MBA: Your No-BS Guide to Winning the Game, Building a Team, and Growing Your Career

35 การให้คะแนน

3.9

ระยะเวลา
6H 26นาที
ภาษา
ภาษาอังกฤษ
Format
หมวดหมู่

ธุรกิจ เศรษฐศาสตร์

You can talk about theories, concepts, and ideologies all you want, but when it gets right down to it, winning in business is all about mastering the gritty, inescapable, make-or-break, real-life dilemmas that define the new economy, the old economy, and everything in between. My boss is driving me nuts. I’m stuck in career purgatory. My team has lost its mojo. IT is holding us hostage. Our strategy is outdated the day we make it. We don’t know what our Chinese partners are talking about. We’re just not growing. This is the real stuff of work today. In the decade since their blockbuster international best-seller Winning was published, Jack and Suzy Welch have dug deeper into business than ever in their careers, traveling the world consulting to businesses of every size and in every industry, working closely with entrepreneurs from Mumbai to Silicon Valley, starting their own company, and owning and managing more than 40 companies through private equity. Coupled with Jack’s 20 years of iconic leadership at GE and Suzy’s tenure as editor of the Harvard Business Review, their new database of knowledge will infuse The Real-Life MBA with fresh, relevant stories and equally powerful solutions.

© 2015 Harper Business (หนังสือเสียง ): 9780062394866

วันที่วางจำหน่าย

หนังสือเสียง : 14 เมษายน 2558

คนอื่นก็สนุก...

  1. The Startup Checklist: 25 Steps to a Scalable, High-Growth Business David S. Rose
  2. Management Challenges for the 21St Century Peter F. Drucker
  3. Fill Your Funnel: Selling with Social Media Tom Hopkins
  4. The Strategist: Be the Leader Your Business Needs Cynthia Montgomery
  5. Strategy That Works: How Winning Companies Close the Strategy-To-Execution Gap Art Kleiner
  6. Differentiate or Die: Survival in Our Era of Killer Competition Jack Trout
  7. The 11 Immutable Laws of Internet Branding Al Ries
  8. Brand Now: How to Stand Out in a Crowded, Distracted World Nick Westergaard
  9. The Most Successful Small Business in the World: The First Ten Principles Michael E. Gerber
  10. Sales Differentiation: 19 Powerful Strategies to Win More Deals at the Prices You Want Lee B. Salz
  11. Execution IS the Strategy: How Leaders Achieve Maximum Results in Minimum Time Laura Stack
  12. Awakening the Entrepreneur Within Michael E. Gerber
  13. Disciplined Entrepreneurship: 24 Steps to a Successful Startup Bill Aulet
  14. Inside the Tornado Geoffrey A. Moore
  15. The Ideas of Michael Porter About Strategy: MBA in One Day - Management Classics Ben Tiggelaar
  16. Flawless Consulting: A Guide to Getting Your Expertise Used, Third Edition Peter Block
  17. Business Model You: A One-Page Method For Reinventing Your Career Timothy Clark
  18. Great Leaders Grow: Becoming a Leader for Life Ken Blanchard
  19. Do More Faster: TechStars Lessons to Accelerate Your Startup Brad Feld
  20. Street Smarts: An All-Purpose Tool Kit for Entrepreneurs Bo Burlingham
  21. The Lean Entrepreneur: How Visionaries Create Products, Innovate with New Ventures, and Disrupt Markets Patrick Vlaskovits
  22. Power Prospecting Strategies Omar Periu
  23. Guerrilla Selling: Unconventional Weapons and Tactics for Increasing Your Sales Orvel Ray Wilson
  24. Digital @ Scale: The Playbook You Need to Transform Your Company Jurgen Meffert
  25. Smartcuts: How Hackers, Innovators, and Icons Accelerate Success Shane Snow
  26. The Five Most Important Questions: You Will Ever Ask About Your Organization Peter F. Drucker
  27. Hacking Marketing: Agile Practices to Make Marketing Smarter, Faster, and More Innovative Scott Brinker
  28. The Referral Engine: Teaching Your Business to Market Itself John Jantsch
  29. Global Brand Power: Leveraging Branding for Long-Term Growth Barbara E. Kahn
  30. The Sales Mastery Academy: The Selling Difference: From Prospecting to Closing Made for Success
  31. Guerrilla Marketing: Secrets for Making Big Profits from Your Small Business Jay Conrad Levinson
  32. The Corner Office: How Top CEOs Made It and How You Can Too Adam Bryant
  33. The Project Manager's MBA: How to Translate Project Decisions into Business Success Dennis J. Cohen
  34. Be the Boss Everyone Wants to Work For: A Guide for New Leaders William Gentry
  35. So, You’re New to Sales Bryan Flanagan
  36. Snap Selling: Speed Up Sales and Win More Business with Today's Frazzled Customers Jill Konrath
  37. SEO for Growth: The Ultimate Guide for Marketers, Web Designers & Entrepreneurs John Jantsch
  38. Startup Money Made Easy: The Inc. Guide to Every Financial Question About Starting, Running, and Growing Your Business Maria Aspan
  39. It's Not Luck: Marketing, Production, and the Theory of Constraints Eliyahu M. Goldratt
  40. Social Selling Mastery: Scaling Up Your Sales and Marketing Machine for the Digital Buyer Jamie Shanks
  41. The Alliance: Managing Talent in the Networked Age Chris Yeh
  42. How to Master the Art of Selling Tom Hopkins
  43. The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly, 4th Edition David Meerman Scott

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