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Design Matters: Logos 01: An Essential Primer for Today's Competitive Market

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The nuts and bolts of effective logo design. The design bar is at an all time high for those brave enough to participate in the industry. Today's designers must be clear on all the steps necessary to create work that stands out in an increasingly competitive marketplace. Unfortunately, most design books only focus on type, color, and layout issues. The Design Matters series takes a more in-depth approach, allowing designers to learn not only how to create work that is aesthetically appealing, but that is also strategy-driven and smart.

This book focuses on creating logos, while others in the series dissect brochures, packaging, publications, and letterhead systems. Each book offers all the essential information needed to execute strong designs in concert with beautiful and well-crafted examples, so readers can successfully hit the mark every time.

© 2007 Rockport Publishers (E-Kitap): 9781616736415

Yayın tarihi

E-Kitap: 1 Haziran 2007

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  5. Design Like Apple: Seven Principles For Creating Insanely Great Products, Services, and Experiences John Edson
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  7. Change by Design: How Design Thinking Transforms Organizations and Inspires Innovation Tim Brown
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  11. What Is Color?: 50 Questions and Answers on the Science of Color Arielle Eckstut
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  22. Painting Flowers: Create Beautiful Watercolour Artworks With This Step-by-Step Guide Jill Winch
  23. Art Matters: Because Your Imagination Can Change the World Chris Riddell
  24. The Complete Book of Drawing Techniques: A Professional Guide For The Artist Peter Stanyer
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  27. HBR's 10 Must Reads for HR Leaders Collection (5 Books) W. Chan Kim
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  29. Design Development: Leveraging social and economic growth through design policies Gabriel Patrocínio
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