Winning Jack Welch
Слушайте и четете с 60% отстъпка 3 месеца
Открийте безкрайна вселена от истории
- Над 500,000 заглавия на 6 езика
- Детски режим - безопасна зона за деца
- Нови книги всяка седмица и ексклузивни заглавия
- Офлайн режим
Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant
- От
- Прочел:
- Издател
- 58 отзив
3.7
- Продължителност
- 6 Ч. 29 мин.
- Езици
- Английски
- Формат
- Категория
Бизнес и икономика
Winning by not competing! This international best seller upends traditional thinking with principles and tools to make the competition irrelevant.
In an audiobook that challenges everything you thought you knew, W. Chan Kim and Renee Mauborgne assert that tomorrow's leading companies will succeed, not by battling their rivals for market share in the bloody "red ocean" of a shrinking profit pool, but by creating "blue oceans" of untapped new market spaces ripe for growth.
Based on a study of 150 strategic moves, spanning more than 100 years and 30 industries, they provide a systematic approach that every company can use to render rivals obsolete and unleash new demand:
Reconstruct market boundaries Focus on the big picture Reach beyond existing demand Get the strategic sequence right Overcome organizational hurdles Build execution into strategy
© 2007 Ascent Audio (Аудиокнига): 9781596591790
Дата на излизане
Аудиокнига: 1 ноември 2007 г.
Другите харесаха също...
- The Real-Life MBA: Your No-BS Guide to Winning the Game, Building a Team, and Growing Your Career Jack Welch
- Blue Ocean Shift: Beyond Competing - Proven Steps to Inspire Confidence and Seize New Growth W. Chan Kim
- Management Challenges for the 21St Century Peter F. Drucker
- Guerrilla Marketing: Secrets for Making Big Profits from Your Small Business Jay Conrad Levinson
- The E-Myth Enterprise Michael E. Gerber
- Critical Chain: Project Management and the Theory of Constraints Eliyahu M. Goldratt
- The 11 Immutable Laws of Internet Branding Al Ries
- Free Prize Inside!: The Next Big Marketing Idea Seth Godin
- It's Not Luck: Marketing, Production, and the Theory of Constraints Eliyahu M. Goldratt
- From Impossible to Inevitable: How SaaS and Other Hyper-Growth Companies Create Predictable Revenue (2nd Edition): How SaaS and Other Hyper-Growth Companies Create Predictable Revenue 2nd Edition Jason Lemkin
- Differentiate or Die: Survival in Our Era of Killer Competition Jack Trout
- 22 Immutable Laws of Branding Al Ries
- Management Rev Ed Peter F. Drucker
- Marketing 4.0: Moving from Traditional to Digital Philip Kotler
- Management Classics - Box with 10 audiobooks: Insights and advice from the most important management gurus. Ben Tiggelaar
- The 4 Disciplines of Execution: Achieving Your Wildly Important Goals Sean Covey
- E-Myth Mastery: The Seven Essential Disciplines for Building a World-Class Company Michael E. Gerber
- The Choice Eliyahu M. Goldratt
- Inside the Tornado Geoffrey A. Moore
- The Automatic Customer: Creating a Subscription Business in Any Industry John Warrillow
- Small Giants: Companies That Choose to Be Great Instead of Big, 10th-Anniversary Edition Bo Burlingham
- A Mind for Sales: Daily Habits and Practical Strategies for Sales Success Mark Hunter, CSP
- The Ultimate Sales Letter, 4th Edition: Attract New Customers, Boost Your Sales Dan S Kennedy
- Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant W. Chan Kim
- Isn't it Obvious: Retailing and the Theory of Constraints Eliyahu M. Goldratt
- The Five Most Important Questions: You Will Ever Ask About Your Organization Peter F. Drucker
- Harvard Business Review Project Management Handbook: How to Launch, Lead, and Sponsor Successful Projects Antonio Nieto-Rodriguez
- Entrepreneur Revolution: How to Develop your Entrepreneurial Mindset and Start a Business that Works Daniel Priestley
- Brand Now: How to Stand Out in a Crowded, Distracted World Nick Westergaard
- The Startup Checklist: 25 Steps to a Scalable, High-Growth Business David S. Rose
- The Only Sales Guide You'll Ever Need Anthony Iannarino
- Unleashing the Idea Virus Seth Godin
- High-Profit Prospecting: Powerful Strategies to Find the Best Leads and Drive Breakthrough Sales Results Mark Hunter
- The Entrepreneur Roller Coaster: It’s Your Turn to #JoinTheRide Darren Hardy
- Sales Differentiation: 19 Powerful Strategies to Win More Deals at the Prices You Want Lee B. Salz
- Sales Truth: Debunk the Myths. Apply Powerful Principles. Win More New Sales. Mike Weinberg
- Objections: The Ultimate Guide for Mastering The Art and Science of Getting Past No Jeb Blount
- How to Master the Art of Selling Tom Hopkins
- The Real-Life MBA: The no-nonsense guide to winning the game, building a team and growing your career Jack Welch
- Flawless Consulting: A Guide to Getting Your Expertise Used, Third Edition Peter Block
- The New One Minute Manager Ken Blanchard
- The Goal: A Process of Ongoing Improvement – 30th Aniversary Edition: A Process of Ongoing Improvement - 30th Aniversary Edition Jeff Cox
- The Five Temptations of A CEO: A Leadership Fable Patrick M. Lencioni
- HBR's 10 Must Reads on Managing in a Downturn (with bonus article "Reigniting Growth" By Chris Zook and James Allen) James Allen
- They Ask, You Answer: A Revolutionary Approach to Inbound Sales, Content Marketing, and Today's Digital Consumer, Revised & Updated Marcus Sheridan
- Strategy That Works: How Winning Companies Close the Strategy-To-Execution Gap Art Kleiner
- Beyond the Goal: Eliyahu Goldratt Speaks on the Theory of Constraints Eliyahu M. Goldratt
- The Essential Drucker: In One Volume the Best of Sixty Years of Peter Drucker's Essential Writings on Management Peter F. Drucker
- Startup CEO: A Field Guide to Scaling Up Your Business: A Field Guide to Scaling Up Your Business, 2nd Edition Matt Blumberg
- Small Is the New Big: And Other Riffs, Rants, and Remarkable Business Ideas Seth Godin
- Strategy Rules: Five Timeless Lessons from Bill Gates, Andy Grove, and Steve Jobs Michael A. Cusumano
- Tribal Leadership: Leveraging Natural Groups to Build a Thriving Organization John King
- Philip Kotler - The Mind of a Leader Legends Philip Kotler
- Traction: How Any Startup Can Achieve Explosive Customer Growth Justin Mares
- The Digital Transformation Playbook: Rethink Your Business for the Digital Age David L. Rogers
- Lean B2B: Build Products Businesses Want Etienne Garbugli
- Self Leadership and the One Minute Manager: Gain the mindset and skillset for getting what you need to succeed Ken Blanchard
- Bargaining for Advantage: Negotiation Strategies for Reasonable People G. Richard Shell
- What You Do Is Who You Are: How to Create Your Business Culture Ben Horowitz
- Exactly How to Sell: The Sales Guide for Non-Sales Professionals Phil M. Jones
- Shut Up and Listen!: Hard Business Truths that Will Help You Succeed Tilman Fertitta
- The Startup Owner's Manual: The Step-By-Step Guide for Building a Great Company Bob Dorf
- The 22 Immutable Laws of Marketing Jack Trout
- The 22 Immutable Laws of Branding Al Ries
- Permission Marketing: Turning Strangers into Friends, and Friends into Customers Seth Godin
- How the Mighty Fall Jim Collins
- Meatball Sundae: Is Your Marketing Out of Sync? Seth Godin
- CaShvertising: How to Use More than 100 Secrets of Ad-Agency Psychology to Make Big Money Selling Anything to Anyone Drew Eric Whitman
- Digital @ Scale: The Playbook You Need to Transform Your Company Jurgen Meffert
- Bargaining with the Devil: When to Negotiate, When to Fight Robert Mnookin
- Play Bigger: How Pirates, Dreamers, and Innovators Create and Dominate Markets Dave Peterson
- Fill Your Funnel: Selling with Social Media Tom Hopkins
- They Ask You Answer: A Revolutionary Approach to Inbound Sales, Content Marketing, and Today’s Digital Consumer Marcus Sheridan
- New Sales. Simplified.: The Essential Handbook for Prospecting and New Business Development Mike Weinberg
- Angel: How to Invest in Technology Startups-Timeless Advice from an Angel Investor Who Turned $100,000 into $100,000,000 Jason Calacanis
- The Sales Bible: The Ultimate Sales Resource Jeffrey Gitomer
- Growth Hacker Marketing: A Primer on the Future of PR, Marketing, and Advertising: Revised and Expanded Ryan Holiday
- The Lean Leader: A Personal Journey of Transformation Robert B. Camp
- Understanding Michael Porter: The Essential Guide to Competition and Strategy Joan Magretta
- The Effective Executive: The Definitive Guide to Getting the Right Things Done Peter F. Drucker
- Five Stars: The Communication Secrets to Get From Good to Great Carmine Gallo
- Survival is not Enough: Zooming, Evolution, and the Future of Your Company Seth Godin
- Мамник - E1 Васил Попов
4.7 - Лехуса Васил Попов4.6
- Вирусът на паниката: Подкаст на Мадлен Алгафари S01E01 Мадлен Алгафари4.9
- По ръба Люси Елеазар4.6
- Чук и Пук Турбьорн Егнер4.7
- Четирите споразумения: Толтекска книга на мъдростта Дон Мигел Руис4.6
- Стаята на пеперудите Лусинда Райли4.7
- Цар Лъв Disney Books4.7
- Подсъзнанието може всичко Джон Кехоу4.7
- Глюкозната революция Джеси Инчауспе4.7
- Малкият принц Антоан дьо Сент-Екзюпери4.4
- Богат татко, беден татко: Актуализиран за съвременния свят и с 9 нови обучителни раздела Робърт Кийосаки4.4
- Успешните партньорски връзки: Подкаст на Мадлен Алгафари S01E03 Мадлен Алгафари4.9
- Терапията Себастиан Фитцек4.4
- Родителските грешки: Подкаст на Мадлен Алгафари S01E02 Мадлен Алгафари4.8
Избери своя абонамент:
Над 500,000 заглавия на 6 езика
Нови книги всяка седмица и ексклузивни заглавия
Детски режим - безопасна зона за деца
Офлайн режим
Най-популярен
Unlimited
Най-добрият избор. Открийте хиляди незабравими истории.
60% отстъпка
1 профил
Неограничен достъп
Избирайте от хиляди заглавия
Слушайте и четете неограничено
Прекратете по всяко време
Unlimited Годишен
33% отстъпка от месечния абонамент. Избирайте от хиляди заглавия.
12 месеца на цената на 8
1 профил
Неограничен достъп
Избирайте от хиляди заглавия
Слушайте и четете неограничено
Прекратете по всяко време
Family 2 профила
Споделете историите със семейството или приятелите си.
2 профила
Неограничен достъп
Потопете се заедно в света на историите
Слушайте и четете неограничено
Прекратете по всяко време
Family 3 профила
Споделете историите със семейството или приятелите си.
3 профила
Неограничен достъп
Потопете се заедно в света на историите
Слушайте и четете неограничено
Прекратете по всяко време
Полезни линкове
Език и регион
Български
България
