Enterprise Management Automobile Industry Business Cases: Renault Morocco, Tesla, Hyundai, TATA Motors, Daimler Mobility, ToyotaPatrick Siegfried
Transportation Management Land & Sea, Aviation and Infrastructure Concepts: Analyzing the influence of Covid on company processesPatrick Siegfried
Marketing in Start-ups: Fallstudien incl. Arbeitsfragen und Lösungsvorschlägen Band 1Patrick Siegfried
Business Management Case Studies: Pran-RFL, Netflix, Mc Donalds, Google, Tesco, Apple, COCA COLA, PSA Group, Mercedes, Tesla, Toyota, Beximco, KFC, LBC Lao Brewery CompanyPatrick Siegfried
Marketing in Start-ups 2: Fallstudien incl. Arbeitsfragen und Lösungsvorschlägen Band 2Patrick Siegfried
Land & Sea Transport Aviation Management: Daimler trucks, DHL, JD Retail, Amazon, DB Schenker, COSCO Shipping, UPS, DSV, Anji Logistics. FedEx Quatar Airways, Lufthansa, China Eastern Airlines, Emirates Airlines, easyJet, Air Chi-na, Austrian Airlines, Iran AirPatrick Siegfried
Digitalization Concepts - Case Studies: AI-Artificial Intelligence, ChatGPT, Urban Manufacturing, Space Tourism, Self-Service-Checkouts, Omnichannel, Hyperpersonalization, Social-MediaPatrick Siegfried
Aktuelle Trends in der Lebensmittelindustrie und im Lebensmittelhandel: 15 FallstudienPatrick Siegfried
Food Trend Concepts: Vertical Farming, Sustainability, Quality Control Fresh Produce Industry, Local Production, Exotic Fruits, Seaweed-based Packaging, Postharvest CoatingsPatrick Siegfried
14 aktuelle Nachhaltigkeits- und Ernährungskonzepte in der Lebensmittelwirtschaft: Green Marketing, Nachhaltige Logistik, Flexitarismus, Zero Waste, Urban Farming, Vertical Farming, Snackifikation, Vegane Ernährung, Nachhaltige Verpackung, Letzte Meile, Fairtrade Bananen, High-Protein Produkte, Regionale LebensmittelPatrick Siegfried