오디오북 라이프의 시작

격이 다른 오디오북 생활을 경험해보세요!

  • 언제든 손쉽게 구독해지 가능
  • 월정액 11900원 부터
  • 무제한 청취
  • 총 5만권 이상의 영/한 오디오북
  • 온가족을 위한 다양한 오디오북
지금 바로 시작해보세요!
kr all devices
Cover for HBR's 10 Must Reads on Sales
21 평가

4.4

시리즈

1<1> / <2> 160

시간
5 시간 48 분
언어학습
영어
형식
컬렉션

경제/경영

Sales isn't about pushing products or being efficient; it's about building the right systems to manage and empower your salespeople.

We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you understand how to create the conditions for sales success.

This book will inspire you to: understand your customer's buying center, integrate your sales and marketing operations, assess your business cycle and its impact on your sales force, transition away from solution sales, leverage the power of micromarkets, introduce tiebreaker selling and consensus selling, and motivate your sales force properly.

© 2020 Ascent Audio (오디오북): 9781469078656

출시일

오디오북: 2020년 1월 21일

태그

다른 사람들도 즐겼습니다 ...

  1. HBR Guide to Buying a Small Business: Think Big, Buy Small, Own Your Own Company
    HBR Guide to Buying a Small Business: Think Big, Buy Small, Own Your Own Company Richard S. Ruback
  2. HBR's 10 Must Reads for Mid-Level Managers (with bonus article "Managers Can't Do It All" by Diane Gherson and Lynda Gratton)
    HBR's 10 Must Reads for Mid-Level Managers (with bonus article "Managers Can't Do It All" by Diane Gherson and Lynda Gratton) Harvard Business Review
  3. Racial Justice: The Insights You Need from Harvard Business Review
    Racial Justice: The Insights You Need from Harvard Business Review Harvard Business Review
  4. R.E.D. Marketing: The Three Ingredients of Leading Brands
    R.E.D. Marketing: The Three Ingredients of Leading Brands Ken Muench
  5. Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant
    Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant W. Chan Kim
  6. Harvard Business Review Project Management Handbook: How to Launch, Lead, and Sponsor Successful Projects
    Harvard Business Review Project Management Handbook: How to Launch, Lead, and Sponsor Successful Projects Antonio Nieto-Rodriguez
  7. Strategy Rules: Five Timeless Lessons from Bill Gates, Andy Grove, and Steve Jobs
    Strategy Rules: Five Timeless Lessons from Bill Gates, Andy Grove, and Steve Jobs Michael A. Cusumano
  8. The Essential Drucker: In One Volume the Best of Sixty Years of Peter Drucker's Essential Writings on Management
    The Essential Drucker: In One Volume the Best of Sixty Years of Peter Drucker's Essential Writings on Management Peter F. Drucker
  9. Objections: The Ultimate Guide for Mastering The Art and Science of Getting Past No
    Objections: The Ultimate Guide for Mastering The Art and Science of Getting Past No Jeb Blount
  10. Quantum Marketing: Mastering the New Marketing Mindset for Tomorrow's Consumers
    Quantum Marketing: Mastering the New Marketing Mindset for Tomorrow's Consumers Raja Rajamannar
  11. Sales Differentiation: 19 Powerful Strategies to Win More Deals at the Prices You Want
    Sales Differentiation: 19 Powerful Strategies to Win More Deals at the Prices You Want Lee B. Salz
  12. INKED: The Ultimate Guide to Powerful Closing and Negotiation Tactics that Unlock YES and Seal the Deal
    INKED: The Ultimate Guide to Powerful Closing and Negotiation Tactics that Unlock YES and Seal the Deal Jeb Blount
  13. The 22 Immutable Laws of Branding
    The 22 Immutable Laws of Branding Al Ries
  14. Customer Obsessed: A Whole Company Approach to Delivering Exceptional Customer Experiences
    Customer Obsessed: A Whole Company Approach to Delivering Exceptional Customer Experiences Eric Berridge
  15. Marketing 4.0: Moving from Traditional to Digital
    Marketing 4.0: Moving from Traditional to Digital Philip Kotler
  16. The Only Sales Guide You'll Ever Need
    The Only Sales Guide You'll Ever Need Anthony Iannarino
  17. The 22 Immutable Laws of Marketing
    The 22 Immutable Laws of Marketing Jack Trout
  18. Winning
    Winning Jack Welch
  19. HBR's 10 Must Reads on Entrepreneurship and Startups
    HBR's 10 Must Reads on Entrepreneurship and Startups Reid Hoffman
  20. The Influential Product Manager: How to Lead and Launch Successful Technology Products
    The Influential Product Manager: How to Lead and Launch Successful Technology Products Ken Sandy
  21. The Ideas of Eli Goldratt About Management: MBA in One Day - Management Classics
    The Ideas of Eli Goldratt About Management: MBA in One Day - Management Classics Ben Tiggelaar
  22. 22 Immutable Laws of Branding
    22 Immutable Laws of Branding Al Ries
  23. Management Rev Ed
    Management Rev Ed Peter F. Drucker
  24. HBR's 10 Must Reads on Business Model Innovation
    HBR's 10 Must Reads on Business Model Innovation Clayton M. Christensen
  25. Inside the Tornado
    Inside the Tornado Geoffrey A. Moore
  26. B2B Sales Mentors: 20 stories from 20 top 1% sales professionals
    B2B Sales Mentors: 20 stories from 20 top 1% sales professionals Scott Ingram
  27. How Clients Buy: A Practical Guide to Business Development for Consulting and Professional Services
    How Clients Buy: A Practical Guide to Business Development for Consulting and Professional Services Doug Fletcher
  28. The 22 Immutable Laws of Marketing
    The 22 Immutable Laws of Marketing Jack Trout
  29. The Automatic Customer: Creating a Subscription Business in Any Industry
    The Automatic Customer: Creating a Subscription Business in Any Industry John Warrillow
  30. HBR at 100: The Most Influential and Innovative Articles from Harvard Business Review's First Century
    HBR at 100: The Most Influential and Innovative Articles from Harvard Business Review's First Century Harvard Business Review
  31. Ask for More
    Ask for More Alexandra Carter
  32. Startup CEO: A Field Guide to Scaling Up Your Business: A Field Guide to Scaling Up Your Business, 2nd Edition
    Startup CEO: A Field Guide to Scaling Up Your Business: A Field Guide to Scaling Up Your Business, 2nd Edition Matt Blumberg
  33. Understanding Michael Porter: The Essential Guide to Competition and Strategy
    Understanding Michael Porter: The Essential Guide to Competition and Strategy Joan Magretta
  34. It's Not Luck: Marketing, Production, and the Theory of Constraints
    It's Not Luck: Marketing, Production, and the Theory of Constraints Eliyahu M. Goldratt
  35. Financial Intelligence: A Manager's Guide to Knowing What the Numbers Really Mean
    Financial Intelligence: A Manager's Guide to Knowing What the Numbers Really Mean Karen Berman
  36. Why Digital Transformations Fail: The Surprising Disciplines of How to Take Off and Stay Ahead
    Why Digital Transformations Fail: The Surprising Disciplines of How to Take Off and Stay Ahead Tony Saldanha
  37. HBR's 10 Must Reads on Organizational Resilience
    HBR's 10 Must Reads on Organizational Resilience Harvard Business Review
  38. Strategy That Works: How Winning Companies Close the Strategy-To-Execution Gap
    Strategy That Works: How Winning Companies Close the Strategy-To-Execution Gap Art Kleiner
  39. The Data Driven Leader: A Powerful Approach to Delivering Measurable Business Impact Through People Analytics
    The Data Driven Leader: A Powerful Approach to Delivering Measurable Business Impact Through People Analytics Jenny Dearborn
  40. The Digital Transformation Playbook: Rethink Your Business for the Digital Age
    The Digital Transformation Playbook: Rethink Your Business for the Digital Age David L. Rogers
  41. The End of Competitive Advantage: How to Keep Your Strategy Moving as Fast as Your Business
    The End of Competitive Advantage: How to Keep Your Strategy Moving as Fast as Your Business Rita Gunther McGrath
  42. The Startup Playbook: Founder-to-Founder Advice from Two Startup Veterans, 2nd Edition
    The Startup Playbook: Founder-to-Founder Advice from Two Startup Veterans, 2nd Edition Will Herman
  43. Consulting Essentials: The Art and Science of People, Facts, and Frameworks
    Consulting Essentials: The Art and Science of People, Facts, and Frameworks Jeff Kavanaugh

언제 어디서나 스토리텔

  • 국내 유일 해리포터 시리즈 오디오북

  • 5만권이상의 영어/한국어 오디오북

  • 키즈 모드(어린이 안전 환경)

  • 월정액 무제한 청취

  • 언제든 취소 및 해지 가능

  • 오프라인 액세스를 위한 도서 다운로드

인기

스토리텔 언리미티드

5만권 이상의 영어, 한국어 오디오북을 무제한 들어보세요

11900 원 /월
  • 계정 1개

  • 무제한 청취

  • 사용자 1인

  • 무제한 청취

  • 언제든 해지하실 수 있어요

지금 바로 시작하기

패밀리

친구 또는 가족과 함께 오디오북을 즐기고 싶은 분들을 위해

매달 17900원 부터
  • 2-3 계정

  • 무제한 청취

  • 2-3 계정

  • 무제한 청취

  • 언제든 해지하실 수 있어요

2 개 계정

17900 원 /월
지금 바로 시작하기