E068 - The Smartest Business Ideas to Become Rich in Your 20s & 30s (Escape Your 9-5) | Codie Sanchez

Joining me today is Codie Sanchez, a renowned investor, entrepreneur, and the author of the newly released book Main Street Millionaire, a no-nonsense guide to building wealth. With a career that began in investigative journalism, Codie transitioned into the world of finance, working with top firms like Goldman Sachs. Today, she manages a portfolio of businesses generating millions in revenue and shares her expertise on achieving financial independence.

In this episode, Codie talks about the journey from her middle-class upbringing to becoming a leader in business acquisitions. She unpacks pivotal lessons learned during the 2008 financial crisis, her approach to building wealth through buying—not starting—businesses, and the “three C’s” that have been the foundation of her success: curiosity, crowd, and cash.

00:00 Introduction to Codie Sanchez 01:15 Managing projects and career transitions 05:52 From journalism to finance: Money lessons 10:25 The three C's for making money 12:36 Lessons from the 2008 financial crisis 14:45 The value of working for a company first 18:14 Hiring principles and ambition differences 27:44 Entrepreneurship: Risk and brain systems 32:16 Building teams and education critique 37:17 Wealth-building and networking strategies 44:41 Networking tips for introverts 51:29 Business mentorship 55:29 Buying businesses and sectors to avoid 01:03:07 Strategic focus and opportunity cost 01:08:39 Private equity vs accelerators 01:11:30 Mike's fitness app and scaling it 01:14:38 Reverse engineering and missed chances 01:17:26 Partnerships: Challenges and strategies 01:22:06 Delegating, hiring, and firing 01:31:17 Podcasting: Growth and challenges 01:37:06 Social media, assertiveness, and self-perception

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