4
Ekonomi & Business
Marketing Strategy for Authors is designed to illuminate the process of developing a marketing strategy as an author in the 21st century. It provides a high level, strategic overview of the components of a comprehensive marketing plan that is flexible, focused and uniquely tailored to an author’s writing career. Organized into a simple and easy-to-understand format, it covers the 4 Ps of Marketing while providing helpful examples and relevant practical applications of marketing theorems. Whether you’re a new author or an established indie author, the book offers insight into the theoretical underpinnings of a winning marketing strategy. Tao Wong is a bestselling independent author of the science fiction and fantasy series the System Apocalypse and A Thousand Li. He has a MSc in Marketing from the University of Manchester and over two decades of marketing experience as a marketing manager and an independent business owner.
© 2022 Starlit Publishing (Ljudbok): 9781778550331
© 2021 Starlit Publishing (E-bok): 9781989994436
Utgivningsdatum
Ljudbok: 17 maj 2022
E-bok: 6 januari 2021
Taggar
4
Ekonomi & Business
Marketing Strategy for Authors is designed to illuminate the process of developing a marketing strategy as an author in the 21st century. It provides a high level, strategic overview of the components of a comprehensive marketing plan that is flexible, focused and uniquely tailored to an author’s writing career. Organized into a simple and easy-to-understand format, it covers the 4 Ps of Marketing while providing helpful examples and relevant practical applications of marketing theorems. Whether you’re a new author or an established indie author, the book offers insight into the theoretical underpinnings of a winning marketing strategy. Tao Wong is a bestselling independent author of the science fiction and fantasy series the System Apocalypse and A Thousand Li. He has a MSc in Marketing from the University of Manchester and over two decades of marketing experience as a marketing manager and an independent business owner.
© 2022 Starlit Publishing (Ljudbok): 9781778550331
© 2021 Starlit Publishing (E-bok): 9781989994436
Utgivningsdatum
Ljudbok: 17 maj 2022
E-bok: 6 januari 2021
Taggar
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Ken
13 nov. 2023
Inte den mest intressanta läsning om man har intresse av att skriva. Men den ger fortfarande en del bra råd för självpubliceringsdelen på den engelsk språkiga marknaden.
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