Lyssna när som helst, var som helst

Kliv in i en oändlig värld av stories

  • 1 miljon stories
  • Hundratals nya stories varje vecka
  • Få tillgång till exklusivt innehåll
  • Avsluta när du vill
Starta erbjudandet
SE - Details page - Device banner - 894x1036

Think Like a Marketer: How a Shift in Mindset Can Change Everything for Your Business

11 Recensioner

3.5

Längd
6T 31min
Språk
Engelska
Format
Kategori

Ekonomi & Business

The Secret to Taking Your Business from Mediocre to Meaningfully Different?

Thinking like a marketer. It's also the secret to moving your organization from status quo to success story, and from busy to profitable. In an accessible, practical new guidebook, acclaimed marketing expert Kate Colbert offers fresh insights into the actions and attitudes that can accelerate your business success, sharpen your daily work, and balance your efforts to create value for customers while capturing value for the bottom line. For non-marketers and marketers alike, truly thinking like a marketer requires the right framework, and this book is everything you need to make the mindset shift that can change everything for your business.

© 2019 Ascent Audio (Ljudbok): 9781469074511

Utgivningsdatum

Ljudbok: 18 september 2019

Andra gillade också ...

  1. Bigger Than This: How to Turn Any Venture into an Admired Brand Fabian Geyrhalter
  2. Hacking Marketing: Agile Practices to Make Marketing Smarter, Faster, and More Innovative Scott Brinker
  3. Digital Sense: The Common Sense Approach to Effectively Blending Social Business Strategy, Marketing Technology, and Customer Experience Chris J. Snook
  4. Authentic Marketing: How To Capture Hearts and Minds Through the Power of Purpose Larry Weber
  5. Global Brand Power: Leveraging Branding for Long-Term Growth Barbara E. Kahn
  6. How Clients Buy: A Practical Guide to Business Development for Consulting and Professional Services Doug Fletcher
  7. Make Your Idea Matter: Stand Out with a Better Story Bernadette Jiwa
  8. The Fortune Cookie Principle: The 20 Keys to a Great Brand Story and Why Your Business needs One Bernadette Jiwa
  9. AI for Marketing and Product Innovation: Powerful New Tools for Predicting Trends, Connecting with Customers, and Closing Sales Andrew Appel
  10. Predictive Marketing: Easy Ways Every Marketer Can Use Customer Analytics and Big Data Omer Artun
  11. In search of the Obvious: The Antidote for Today's Marketing Mess Jack Trout
  12. Conversational Marketing: How the World's Fastest Growing Companies Use Chatbots to Generate Leads 24/7/365 (And How You Can Too) David Cancel
  13. The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly, 4th Edition David Meerman Scott
  14. Brand, Meet Story: How to Create Engaging Content to Win Business and Influence Your Audience Heather Pemberton Levy
  15. Conversation Marketing: How to Be Relevant and Engage Your Customer by Speaking Human Kevin Lund
  16. Persuade: The 7 Empowering Laws of the SalesMaker Scott Hogle
  17. Buyer Personas: How to Gain Insight Into Your Customer's Expectations, Align Your Marketing Strategies and Win More Business: How to Gain Insight into your Customer's Expectations, Align your Marketing Strategies, and Win More Business Adele Revella
  18. Creating Sales Stars: A Guide to Managing the Millennials on Your Team: HarperCollins Leadership Stephan Schiffman
  19. Inside the Tornado Geoffrey A. Moore
  20. Tilt: Shifting Your Strategy from Products to Customers Niraj Dawar
  21. Why Simple Wins: Escape the Complexity Trap and Get to Work That Matters Lisa Bodell
  22. Hello, My Name is Awesome: How to Create Brand Names That Stick Alexandra Watkins
  23. The Agile Marketer: Turning Customer Experience Into Your Competitive Advantage Roland Smart
  24. Hug Your Haters: How to Embrace Complaints and Keep Your Customers Jay Baer
  25. Hello, My Name Is Awesome: How to Create Brand Names That Stick Alexandra Watkins
  26. High-Tech, High-Touch Customer Service: Inspire Timeless Loyalty in the Demanding New World of Social Commerce Micah Solomon
  27. The Content Marketing Handbook: How to Double the Results of Your Marketing Campaigns Robert W. Bly
  28. Power Prospecting Strategies Omar Periu
  29. Marketing Above the Noise: Achieve Strategic Advantage with Marketing that Matters Linda J. Popky
  30. Brand Now: How to Stand Out in a Crowded, Distracted World Nick Westergaard
  31. Leading Loyalty: Cracking the Code to Customer Devotion Leena Rinne
  32. Friction: Passion Brands in the Age of Disruption Jordan Berg
  33. The Complete Negotiator: The Definitive Audio Handbook From the Father of Contemporary Negotiating Gerard Nierenberg
  34. Delight Your Customers: 7 Simple Ways to Raise Your Customer Service from Ordinary to Extraordinary Steve Curtin
  35. Fearless Innovation: Going Beyond the Buzzword to Continuously Drive Growth, Improve the Bottom Line, and Enact Change Alex Goryachev
  36. Quantum Negotiation: The Art of Getting What You Need Stephan M. Mardyks
  37. Everyone Deserves a Great Manager: The 6 Critical Practices for Leading a Team Todd Davis
  38. Systems Thinking: A Guide to Strategic Planning, Problem Solving, and Creating Lasting Results for Your Business Martin J. Brockman
  39. What's Your Digital Business Model?: Six Questions to Help You Build the Next-Generation Enterprise Peter Weill
  40. Pivot: The Art and Science of Reinventing Your Career and Life Adam Markel
  41. The Art of Opportunity: How to Build Growth and Ventures Through Strategic Innovation and Visual Thinking Parker Lee
  42. Bringing Strategy Back: How Strategic Shock Absorbers Make Planning Relevant in a World of Constant Change Jeffrey L. Sampler
  43. The Five Most Important Questions: You Will Ever Ask About Your Organization Peter F. Drucker
  44. The New Business of Consulting: The Basics and Beyond Elaine Biech
  45. The Lean Entrepreneur: How Visionaries Create Products, Innovate with New Ventures, and Disrupt Markets Patrick Vlaskovits

Därför kommer du älska Storytel:

  • 1 miljon stories

  • Lyssna och läs offline

  • Exklusiva nyheter varje vecka

  • Kids Mode (barnsäker miljö)

Populäraste valet
Erbjudandet gäller till 31 Augusti

Premium

Lyssna och läs ofta.

169 kr /månad
  • 1 konto

  • 100 timmar/månad

  • Exklusivt innehåll varje vecka

  • Avsluta när du vill

  • Obegränsad lyssning på podcasts

Starta erbjudandet
Erbjudandet gäller till 31 Augusti

Unlimited

Lyssna och läs obegränsat.

229 kr /månad
  • 1 konto

  • Lyssna obegränsat

  • Exklusivt innehåll varje vecka

  • Avsluta när du vill

  • Obegränsad lyssning på podcasts

Starta erbjudandet
Erbjudandet gäller till 31 Augusti

Family

Dela stories med hela familjen.

Från 239 kr/månad
  • 2-6 konton

  • 100 timmar/månad för varje konto

  • Exklusivt innehåll varje vecka

  • Avsluta när du vill

  • Obegränsad lyssning på podcasts

2 konton

239 kr /månad
Starta erbjudandet
Erbjudandet gäller till 31 Augusti

Flex

Lyssna och läs ibland – spara dina olyssnade timmar.

99 kr /månad
  • 1 konto

  • 20 timmar/månad

  • Spara upp till 100 olyssnade timmar

  • Exklusivt innehåll varje vecka

  • Avsluta när du vill

  • Obegränsad lyssning på podcasts

Starta erbjudandet