3.9
İş Kitapları
Winning by not competing! This international best seller upends traditional thinking with principles and tools to make the competition irrelevant. In an audiobook that challenges everything you thought you knew, W. Chan Kim and Renee Mauborgne assert that tomorrow's leading companies will succeed, not by battling their rivals for market share in the bloody 'red ocean' of a shrinking profit pool, but by creating 'blue oceans' of untapped new market spaces ripe for growth. Based on a study of 150 strategic moves, spanning more than 100 years and 30 industries, they provide a systematic approach that every company can use to render rivals obsolete and unleash new demand: Reconstruct market boundaries Focus on the big picture Reach beyond existing demand Get the strategic sequence right Overcome organizational hurdles Build execution into strategy
© 2006 Gildan Media Corp (Sesli Kitap): 9781596590687
Yayın tarihi
Sesli Kitap: 1 Eylül 2006
Etiketler
3.9
İş Kitapları
Winning by not competing! This international best seller upends traditional thinking with principles and tools to make the competition irrelevant. In an audiobook that challenges everything you thought you knew, W. Chan Kim and Renee Mauborgne assert that tomorrow's leading companies will succeed, not by battling their rivals for market share in the bloody 'red ocean' of a shrinking profit pool, but by creating 'blue oceans' of untapped new market spaces ripe for growth. Based on a study of 150 strategic moves, spanning more than 100 years and 30 industries, they provide a systematic approach that every company can use to render rivals obsolete and unleash new demand: Reconstruct market boundaries Focus on the big picture Reach beyond existing demand Get the strategic sequence right Overcome organizational hurdles Build execution into strategy
© 2006 Gildan Media Corp (Sesli Kitap): 9781596590687
Yayın tarihi
Sesli Kitap: 1 Eylül 2006
Etiketler
Sesli kitapların büyülü dünyasına adım at.
719 yoruma göre
Eğitici
İlham veren
Merak uyandıran
Puanlamak ve yorum yazmak için uygulamayı indir.
719 yorum içinden 2 yorum gösteriliyor
Jonas
17 Eki 2023
A classic
Adnan
15 Haz 2020
Awesome👌
Türkçe
Türkiye