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Cover for Chaotics: The Business of Managing and Marketing in The Age of Turbulence

Chaotics: The Business of Managing and Marketing in The Age of Turbulence

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We have entered into an entirely new era, an age of increasingly frequent and intense periods of turbulence in the global economy. Unlike past recessions, today's crises have precipitated a need for businesses to develop a new mindset, one that takes into account intermittent periods of disturbance, allowing them to thrive while under the constant threat of chaos. Complete with metrics and measurements, "Chaotics" outlines a powerful new system for managing waves of uncertainty affecting customers, employees, and other stakeholders. In this climate of increased turbulence, no organization can survive with less.

© 2017 Ascent Audio (Hljóðbók): 9781469066387

Útgáfudagur

Hljóðbók: 1 april 2017

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