Filmmaker Louie Psihoyos On Creating Weapons of Mass Instruction To Thrill—And Forge Positive Change

The James Bond of filmmaking, Louie Psihoyos is an Academy Award winning documentarian with a track record of putting his life at risk to create weapons of mass instruction designed to thrill—and forge positive change. One of the most interesting people I have ever met, Louie took home the Oscar for The Cove, an Ocean's 11-esque thriller that powerfully exposed the gruesome underbelly of the Japanese dolphin trade. Louie also documented the rise of the plant-based athlete in the James Cameron produced Netflix hit, The Gamechangers and powerfully drew attention to mass species extinction in 2015's Racing Extinction. Today he shares his remarkable story. Why he puts his life on the line for causes most urgent. And what he hopes to achieve as a result. This is a conversation about harnessing the power of story to spark action, ignite social change, and challenge cultural norms. It's an honor to share Louie's powerful perspective with you today—may it incite you to action. Show notes + MORE Watch on YouTube Newsletter Sign-Up

Today’s Sponsors: AG1: drinkAG1.com/RICHROLL Peak Design: peakdesign.com/RICHROLL LMNT: drinkLMNT.com/RICHROLL Indeed: indeed.com/RICHROLL Whoop: whoop.com/RICHROLL Birch: birchliving.com/RICHROLL Squarespace: squarespace.com/RICHROLL

Plant Power Meal Planner: https://meals.richroll.com

Peace + Plants,

Rich