Listen and read

Step into an infinite world of stories

  • Listen and read as much as you want
  • Over 400 000+ titles
  • Bestsellers in 10+ Indian languages
  • Exclusive titles + Storytel Originals
  • Easy to cancel anytime
Subscribe now
Details page - Device banner - 894x1036
Cover for Simply Electrifying: The Technology that Transformed the World, from Benjamin Franklin to Elon Musk

Simply Electrifying: The Technology that Transformed the World, from Benjamin Franklin to Elon Musk

4 Ratings

4.5

Duration
15H 1min
Language
English
Format
Category

Economy & Business

Simply Electrifying: The Technology that Transformed the World, from Benjamin Franklin to Elon Musk brings to life the 250-year history of electricity through the stories of the men and women who used it to transform our world: Benjamin Franklin, James Watt, Michael Faraday, Samuel F.B. Morse, Thomas Edison, Samuel Insull, Albert Einstein, Rachel Carson, Elon Musk, and more. In the process, it reveals for the first time the complete, thrilling, and often-dangerous story of electricity's historic discovery, development, and worldwide application.

Electricity plays a fundamental role not only in our everyday lives but in history's most pivotal events, from global climate change and the push for wind—and solar—generated electricity to Japan's nuclear accident at Fukushima and Iran's pursuit of nuclear weapons.

Written by electricity expert and four-decade veteran of the industry Craig R. Roach, Simply Electrifying marshals, in fascinating narrative detail, the full range of factors that shaped the electricity business over time—science, technology, law, politics, government regulation, economics, business strategy, and culture—before looking forward toward the exhilarating prospects for electricity generation and use that will shape our future.

© 2017 Tantor Media (Audiobook): 9781541481978

Release date

Audiobook: 15 August 2017

Others also enjoyed ...

  1. Moore's Law: The Life of Gordon Moore, Silicon Valley's Quiet Revolutionary
    Moore's Law: The Life of Gordon Moore, Silicon Valley's Quiet Revolutionary Rachel Jones
  2. What’s the Matter with Delaware?: How the First State Has Favored the Rich, Powerful, and Criminal—and How It Costs Us All
    What’s the Matter with Delaware?: How the First State Has Favored the Rich, Powerful, and Criminal—and How It Costs Us All Hal Weitzman
  3. Invisible Trillions: How Financial Secrecy Is Imperiling Capitalism and Democracyand the Way to Renew Our Broken System
    Invisible Trillions: How Financial Secrecy Is Imperiling Capitalism and Democracyand the Way to Renew Our Broken System Raymond W. Baker
  4. Cogs and Monsters: What Economics Is, and What It Should Be
    Cogs and Monsters: What Economics Is, and What It Should Be Diane Coyle
  5. The Primacy of Doubt: From Quantum Physics to Climate Change, How the Science of Uncertainty Can Help Us Understand Our Chaotic World
    The Primacy of Doubt: From Quantum Physics to Climate Change, How the Science of Uncertainty Can Help Us Understand Our Chaotic World Tim Palmer
  6. Wealth Supremacy: How the Extractive Economy and the Biased Rules of Capitalism Drive Today's Crises
    Wealth Supremacy: How the Extractive Economy and the Biased Rules of Capitalism Drive Today's Crises Marjorie Kelly
  7. Forgotten Continent: The Battle for Latin America's Soul
    Forgotten Continent: The Battle for Latin America's Soul Michael Reid
  8. The China Dream: How the Aspirations of Government, Business, and People are Driving the Greatest Transformation in History
    The China Dream: How the Aspirations of Government, Business, and People are Driving the Greatest Transformation in History Jonathan Krane
  9. Street Smart: The Rise of Cities and the Fall of Cars
    Street Smart: The Rise of Cities and the Fall of Cars Samuel I. Schwartz
  10. Democratic Capitalism at the Crossroads: Technological Change and the Future of Politics
    Democratic Capitalism at the Crossroads: Technological Change and the Future of Politics Carles Boix
  11. The Long Shadow of Default: Britain's Unpaid War Debts to the United States, 1917-2020
    The Long Shadow of Default: Britain's Unpaid War Debts to the United States, 1917-2020 David James Gill
  12. Restarting the Future: How to Fix the Intangible Economy
    Restarting the Future: How to Fix the Intangible Economy Stian Westlake
  13. Block by Block: The Historical and Theoretical Foundations of Thermodynamics
    Block by Block: The Historical and Theoretical Foundations of Thermodynamics Robert T. Hanlon
  14. Shocks, Crises, and False Alarms: How to Assess True Macroeconomic Risk
    Shocks, Crises, and False Alarms: How to Assess True Macroeconomic Risk Paul Swartz
  15. The Artificial Intelligence Contagion: Can Democracy Withstand the Imminent Transformation of Work, Wealth, and the Social Order?
    The Artificial Intelligence Contagion: Can Democracy Withstand the Imminent Transformation of Work, Wealth, and the Social Order? David Barnhizer
  16. Blood and Money: War, Slavery, Finance, and Empire
    Blood and Money: War, Slavery, Finance, and Empire David McNally
  17. A Piece of the Sun: The Quest for Fusion Energy
    A Piece of the Sun: The Quest for Fusion Energy Daniel Clery
  18. The Story of Silver: How the White Metal  Shaped America and the Modern World
    The Story of Silver: How the White Metal Shaped America and the Modern World William L. Silber
  19. Taming the Octopus: The Long Battle for the Soul of the Corporation
    Taming the Octopus: The Long Battle for the Soul of the Corporation Kyle Edward Williams
  20. The Inside Game: Bad Calls, Strange Moves, and What Baseball Behavior Teaches Us About Ourselves
    The Inside Game: Bad Calls, Strange Moves, and What Baseball Behavior Teaches Us About Ourselves Keith Law
  21. Spatial Computing
    Spatial Computing Pamela Vold
  22. A Vulnerable System: The History of Information Security in the Computer Age
    A Vulnerable System: The History of Information Security in the Computer Age Andrew J. Stewart
  23. Seven Crashes: The Economic Crises That Shaped Globalization
    Seven Crashes: The Economic Crises That Shaped Globalization Harold James
  24. Of Privacy and Power: The Transatlantic Struggle over Freedom and Security
    Of Privacy and Power: The Transatlantic Struggle over Freedom and Security Henry Farrell
  25. Fueling Freedom: Exposing the Mad War on Energy
    Fueling Freedom: Exposing the Mad War on Energy Kathleen Hartnett White
  26. American Default: The Untold Story of FDR, the Supreme Court, and the Battle over Gold
    American Default: The Untold Story of FDR, the Supreme Court, and the Battle over Gold Sebastian Edwards
  27. Present Future: Business, Science, and the Deep Tech Revolution
    Present Future: Business, Science, and the Deep Tech Revolution Guy Perelmuter
  28. Impeachment: A Citizen’s Guide
    Impeachment: A Citizen’s Guide Cass R. Sunstein
  29. Affirmative Action Around the World: An Empirical Study
    Affirmative Action Around the World: An Empirical Study Thomas Sowell
  30. Big Picture Economics: How to Navigate the New Global Economy
    Big Picture Economics: How to Navigate the New Global Economy Joel Naroff
  31. The Price of Immortality: The Race to Live Forever
    The Price of Immortality: The Race to Live Forever Peter Ward
  32. The Things We Make: The Unknown History of Invention from Cathedrals to Soda Cans
    The Things We Make: The Unknown History of Invention from Cathedrals to Soda Cans Bill Hammack
  33. How China Escaped the Poverty Trap
    How China Escaped the Poverty Trap Yuen Yuen Ang
  34. Infinite Progress: How the Internet and Technology Will End Ignorance, Disease, Poverty, Hunger, and War
    Infinite Progress: How the Internet and Technology Will End Ignorance, Disease, Poverty, Hunger, and War Byron Reese
  35. Stories, Dice, and Rocks That Think: How Humans Learned to See the Future–and Shape It
    Stories, Dice, and Rocks That Think: How Humans Learned to See the Future–and Shape It Byron Reese
  36. Owned: How Tech Billionaires on the Right Bought the Loudest Voices on the Left
    Owned: How Tech Billionaires on the Right Bought the Loudest Voices on the Left Eoin Higgins
  37. Cyber Crisis: Protecting Your Business from Real Threats in the Virtual World
    Cyber Crisis: Protecting Your Business from Real Threats in the Virtual World Eric Cole
  38. Money and Promises: A History of the World in Seven Deals
    Money and Promises: A History of the World in Seven Deals Paolo Zannoni
  39. EuroTragedy: A Drama in Nine Acts
    EuroTragedy: A Drama in Nine Acts Ashoka Mody
  40. Awakening to China's Rise: European Foreign and Security Policies toward the People's Republic of China
    Awakening to China's Rise: European Foreign and Security Policies toward the People's Republic of China Hugo Meijer
  41. Paper Money Collapse: The Folly of Elastic Money and the Coming Monetary Breakdown
    Paper Money Collapse: The Folly of Elastic Money and the Coming Monetary Breakdown Detlev S. Schlichter
  42. A Rabble of Dead Money: The Great Crash and the Global Depression: 1929–1939: The Great Crash and the Global Depression: 1929 - 1939
    A Rabble of Dead Money: The Great Crash and the Global Depression: 1929–1939: The Great Crash and the Global Depression: 1929 - 1939 Charles R. Morris
  43. Radical Technologies: The Design of Everyday Life
    Radical Technologies: The Design of Everyday Life Adam Greenfield
  44. Overcomplicated: Technology at the Limits of Comprehension
    Overcomplicated: Technology at the Limits of Comprehension Samuel Arbesman
  45. The Language of Deception: Weaponizing Next Generation AI
    The Language of Deception: Weaponizing Next Generation AI Justin Hutchens
  46. Outside the Box: How Globaliszation Changed from Moving Stuff to Spreading Ideas: How Globalization Changed from Moving Stuff to Spreading Ideas
    Outside the Box: How Globaliszation Changed from Moving Stuff to Spreading Ideas: How Globalization Changed from Moving Stuff to Spreading Ideas Marc Levinson
  47. Bootstrapped: Liberating Ourselves from the American Dream
    Bootstrapped: Liberating Ourselves from the American Dream Alissa Quart
  48. A Biography of the Pixel
    A Biography of the Pixel Alvy Ray Smith
  49. Ten Short Lessons in Space Travel
    Ten Short Lessons in Space Travel Paul Parsons
  50. How Wealth Rules the World: Saving Our Communities and Freedoms from the Dictatorship of Property
    How Wealth Rules the World: Saving Our Communities and Freedoms from the Dictatorship of Property Ben G. Price
  51. Capitalists, Arise!: End Economic Inequality, Grow the Middle Class, Heal the Nation
    Capitalists, Arise!: End Economic Inequality, Grow the Middle Class, Heal the Nation Peter Georgescu
  52. Sleeping Beauties: The Mystery of Dormant Innovations in Nature and Culture
    Sleeping Beauties: The Mystery of Dormant Innovations in Nature and Culture Andreas Wagner
  53. Securing Democracy: My Fight for Press Freedom and Justice in Bolsonaro's Brazil
    Securing Democracy: My Fight for Press Freedom and Justice in Bolsonaro's Brazil Glenn Greenwald
  54. After the Ivory Tower Falls: How College Broke the American Dream and Blew Up Our Politics—and How to Fix It
    After the Ivory Tower Falls: How College Broke the American Dream and Blew Up Our Politics—and How to Fix It Will Bunch
  55. Law and Leviathan: Redeeming the Administrative State
    Law and Leviathan: Redeeming the Administrative State Adrian Vermeule
  56. Gold, Oil and Avocados: A Recent History of Latin America in Sixteen Commodities
    Gold, Oil and Avocados: A Recent History of Latin America in Sixteen Commodities Andy Robinson
  57. The Evolution of Nuclear Strategy: New, Updated and Completely Revised
    The Evolution of Nuclear Strategy: New, Updated and Completely Revised Lawrence Freedman
  58. Future Minds: The Rise of Intelligence, from the Big Bang to the End of the Universe
    Future Minds: The Rise of Intelligence, from the Big Bang to the End of the Universe Richard Yonck
  59. Borrowed Time: Two Centuries of Booms, Busts, and Bailouts at Citi
    Borrowed Time: Two Centuries of Booms, Busts, and Bailouts at Citi James Freeman
  60. The Marginal Revolutionaries: How Austrian Economists Fought the War of Ideas
    The Marginal Revolutionaries: How Austrian Economists Fought the War of Ideas Janek Wasserman
  61. Electrify: An Optimists Playbook for Our Clean Energy Future
    Electrify: An Optimists Playbook for Our Clean Energy Future Saul Griffith
  62. Spaceflight: A Concise History
    Spaceflight: A Concise History Michael J. Neufeld
  63. Averting Catastrophe: Decision Theory for COVID-19, Climate Change, and Potential Disasters of All Kinds
    Averting Catastrophe: Decision Theory for COVID-19, Climate Change, and Potential Disasters of All Kinds Cass R. Sunstein
  64. Games for Your Mind: The History and Future of Logic Puzzles
    Games for Your Mind: The History and Future of Logic Puzzles Jason Rosenhouse
  65. Inflation: What It Is, Why It's Bad, and How to Fix It
    Inflation: What It Is, Why It's Bad, and How to Fix It Steve Forbes
  66. The Infinite Desire for Growth
    The Infinite Desire for Growth Daniel Cohen
  67. Country Capitalism: How Corporations from the American South Remade Our Economy and the Planet
    Country Capitalism: How Corporations from the American South Remade Our Economy and the Planet Bart Elmore
  68. Knowledge and Power: The Information Theory of Capitalism and How It Is Revolutionizing Our World
    Knowledge and Power: The Information Theory of Capitalism and How It Is Revolutionizing Our World George Gilder
  69. Profit over Privacy: How Surveillance Advertising Conquered the Internet
    Profit over Privacy: How Surveillance Advertising Conquered the Internet Matthew Crain
  70. The Delusions Of Crowds: Why People Go Mad in Groups
    The Delusions Of Crowds: Why People Go Mad in Groups William J. Bernstein
  71. Sold Out: How High-Tech Billionaires & Bipartisan Beltway Crapweasels Are Screwing America's Best & Brightest Workers
    Sold Out: How High-Tech Billionaires & Bipartisan Beltway Crapweasels Are Screwing America's Best & Brightest Workers Michelle Malkin
  72. The Progress Illusion: Reclaiming Our Future from the Fairytale of Economics
    The Progress Illusion: Reclaiming Our Future from the Fairytale of Economics Jon D. Erickson
  73. The Politics of Resentment
    The Politics of Resentment Katherine J. Cramer
  74. Schneier on Security
    Schneier on Security Bruce Schneier
  75. SuperHubs: How the Financial Elite and Their Networks Rule our World
    SuperHubs: How the Financial Elite and Their Networks Rule our World Sandra Navidi
  76. Weaving the Web
    Weaving the Web Tim Berners-Lee
  77. Your Data, Their Billions: Unraveling and Simplifying Big Tech
    Your Data, Their Billions: Unraveling and Simplifying Big Tech Jane S. Hoffman
  78. The Company: A Short History of a Revolutionary Idea
    The Company: A Short History of a Revolutionary Idea Adrian Wooldridge
  79. The Hot Hand: The Mystery and Science of Winning Streaks
    The Hot Hand: The Mystery and Science of Winning Streaks Ben Cohen
  80. An Empire of Wealth: The Epic History of American Economic Power
    An Empire of Wealth: The Epic History of American Economic Power John Steele Gordon
  81. A Blue New Deal: Why We Need a New Politics for the Ocean
    A Blue New Deal: Why We Need a New Politics for the Ocean Chris Armstrong
  82. Saved by Science: The Hope and Promise of Synthetic Biology
    Saved by Science: The Hope and Promise of Synthetic Biology Mark J. Poznansky, PhD
  83. Future Peace: Technology, Aggression, and the Rush to War
    Future Peace: Technology, Aggression, and the Rush to War Robert H. Latiff
  84. Progressive Capitalism: How to Make Tech Work for All of Us
    Progressive Capitalism: How to Make Tech Work for All of Us Ro Khanna
  85. Inventing the Future: Postcapitalism and a World Without Work
    Inventing the Future: Postcapitalism and a World Without Work Nick Srnicek
  86. Empire of Rubber: Firestone’s Scramble for Land and Power in Liberia
    Empire of Rubber: Firestone’s Scramble for Land and Power in Liberia Gregg Mitman
  87. Technology vs. Truth: Deception in the Digital Age
    Technology vs. Truth: Deception in the Digital Age Scientific American
  88. Moral Combat: Why the War on Violent Video Games Is Wrong
    Moral Combat: Why the War on Violent Video Games Is Wrong Christopher J. Ferguson, PhD
  89. The Reunited States of America: How We Can Bridge the Partisan Divide
    The Reunited States of America: How We Can Bridge the Partisan Divide Mark Gerzon
  90. Destination Mars: The Story of our Quest to Conquer the Red Planet
    Destination Mars: The Story of our Quest to Conquer the Red Planet Andrew May
  91. Driven: The Race to Create the Autonomous Car
    Driven: The Race to Create the Autonomous Car Alex Davies
  92. Inventor of the Future: The Visionary Life of Buckminster Fuller
    Inventor of the Future: The Visionary Life of Buckminster Fuller Alec Nevala-Lee
  93. Machines of Loving Grace: The Quest for Common Ground Between Humans and Robots
    Machines of Loving Grace: The Quest for Common Ground Between Humans and Robots John Markoff
  94. Striking Back: The End of Peace in Cyberspace—and How to Restore It
    Striking Back: The End of Peace in Cyberspace—and How to Restore It Lucas Kello
  95. The Consequential Frontier: Challenging the Privatization of Space
    The Consequential Frontier: Challenging the Privatization of Space Peter Ward
  96. Fraud: An American History from Barnum to Madoff
    Fraud: An American History from Barnum to Madoff Edward J. Balleisen