Marketing in the AI Era: Why Personalization Wins the Customer Experience

Personalized Customer Experience is a timely primer on the basics of personalization, and how it can be applied across channels. It includes emerging best practices on how AI is transforming the limits of personalized experiences and offers practical guidance eon how to establish a scalable personalization structure that fits your organization along with a clear, repeatable process that you can implement right away.

Visuals can be found in the audiobook companion PDF download.

© 2025 AMACOM (Audiobook): 9781400253555

Release date

Audiobook: 6 May 2025