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Seeing What's Next: Using the Theories of Innovation to Predict Industry Change

16 Ratings

3.8

Duration
11H 29min
Language
English
Format
Category

Economy & Business

Seeing What's Next is a framework for predicting industry winners and losers. Every day, individuals take action based on how they believe innovation will change industries. Yet these beliefs are largely based on guesswork and incomplete data, and can lead to costly errors in judgment. Internationally renowned innovation expert Clayton M. Christensen and his research partners Scott D. Anthony and Erik A. Roth present this groundbreaking guide for predicting outcomes in the evolution of any industry.

© 2008 Recorded Books (Audiobook): 9781440781360

Release date

Audiobook: 11 March 2008

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